Remember the post I did last mont on a new anti-energy drink called purple "Drank?" I said then that corny as it was, it would just be the beginning of a new wave of stupid "energy-related" drinks.
Well there's a new one. Booty Sweat.
That's right, Booty Sweat. And no it isn't being marketed by a rapper.
Seriously, Booty Sweat. There's no such thing as Booty Sweat. Well, there is, but nothing in a can. Well, there is Booty Sweat in "cans," but it's nothing you'd wanna drink....And if you would wanna, then you're nasty!
Anyway, in a bit of shameless product placement, Paramount, the makers of the upcoming Ben Stiller movie Tropic Thunder, has announced that they will be canning and selling Booty Sweat a fictitious energy drink that appears in the movie.
And good news, everyone! Paramount intends to play to "urban (AKA minority)" racial stereotypes. An article in Advertising Age magazine says:
Two versions available
The can's label will be customized for "urban" and "rural" markets. Metropolitan stores will carry the description of the concoction as a "delicious and bump up struttin' energy drink that will pump up a brotha's ass right-pronto. This swill will crank yo' metabolism up skippin' right over jiggy to straight G-pimp level, word to your mutha. Brothas will be layin' down the 2-3 on the wiggy jig focusing the energy flow into cold-face benjamins that will fill yo' pimp pockets to burstin'. Damn straight! Booty Sweat will keep a brotha pitchin' straight game all night to the baby-dolls."
Rural stores will get a can that simply has the Booty Sweat moniker, but no street slang.
As with Purple Drank, any beverage that can only or best be described by its color or the appearance of its can, cannot be good for you.
Don't buy this crap. It'll give you a fat butt and probably turn you blue or something.