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Social Media Day: What's the point?

SMD_logo_v1 Happy Social Media Day! For those of you not aware, it's a marketing campaign holiday created by social networking news site Mashable

There's no doubt that social media has revolutionized our lives. It gives a voice to the voiceless and helps loved ones keep in touch during a disaster. It's nice to reflect how different society is today thanks to these new communication tools.

And so, Mashable says we should take this day to celebrate! In fact, it's encouraged to step away from social media for a few hours to actually talk, out loud and face-to-face, with other humans at bar meetups. (Stepping away from social media on social media day? What a concept!)

There obviously isn't much point to the "holiday" (other than a way for Mashable to get some Twitter trending love). But you can give the day whatever purpose you'd like. I see it as a time to reflect on how you use social media. Are you contributing to the conversation to better your community, or just adding noise? Are you offering help to others, or just always asking for favors?

And rather than annoying your boss by doing more Tweeting during work hours, reflect on how you can make your time on Facebook and Twitter more useful. It's easy to get sucked in -- but is it a time-waster for you? What daily habits can you change to make Facebook and Twitter a more productive tool?

And if you spend all your time adding "friends" and "following" people you've never met, it might do you some good to actually put a real face (more than 50 pixels wide) to a username. Tonight's Miami meetup is at Sugarcane Raw Bar Grill, 3252 Northeast 1st Avenue #115. The Fort Lauderdale meetup is at the Briny Irish Pub on 305 S. Andrews Ave. Both start at 6 p.m.


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The point of social media day is to get free stuff and discounted drinks right?

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