Best Buy has entered into a new multi-year exclusive partnership with the Miami Dolphins, making Best Buy the official consumer electronics retail partner of the Dolphins and Land Shark Stadium.
This means there will be co-branding opportunities of stadium technology, like Stadium 360, a newly installed StadiumVision TV network installed by Cisco, and Dolphins Mobile Vision, a KangarooTV device fans can rent out.
And of course you'll now be seeing Dolphins logos in Best Buy stores for various gameday promotions.
Dolphins and technology? This news puts me in the mood for some SeaQuest DSV...