The successful life of 'Army Wives'

Not yet halfway through its second season, Army Wives has been picked up for a third. The drama was Lifetime's all-time ratings champ in its first season and has continued to grow. The opening episode of the second season last month drew the biggest audience in Lifetime's history; the second scored the highest in network history in the demographic that the network targets, women 25-54. Army Wives keeps drawing more than 4 million viewers a week and has jumped Lifetime's website traffic 1,200 percent.