When I got this e-mail, I thought I was the only person who received it. I forwarded it with a shake of the head to the FIU athletics media relations department.
Then, I found out this comes from a company, JTS Communications, hired by the school (which already has an under resourced athletic media relations department that just got returned to full staff) and this e-mail went out to a busload of media members. This is an embarrasingly slipshod collection of bits and bytes concocted by a mass of misfiring synapses.
I eliminated the name of the employee, who clearly needed more supervision. Whatever has been paid to JTS Communications by FIU -- which has so much money to throw around -- should be refunded to the school like five-day-old grouper.
Happy New Year!
I wanted to introduce you to FIU's new head football coach, Ron Turner.
I thought you might be interested in speaking with Coach Turner as he embarks on a very important recruiting season. He is looking to revamp FIU’s football program for a better 2014 season.
After a disappointing 1-11 season, there is only room for improvement. Turner is hoping to turn the program around with fresh recruits and new coaching tactics. 2014 should prove to be an exciting season for FIU!
This will be Turner's 36th season coaching football, including nine as head coach of Illinois and San Jose State, along with appearances in eight bowl games throughout his 24 seasons at the collegiate level. He previously spent 12 seasons coaching in the NHL.
Click here to download Turner's full bio with additional information and stats.
Please let me know if you are interested in booking an interview with Coach Turner. I look forward to hearing back from you soon!