Basketball legend Magic Johnson and former Miami Heat center Alonzo Mourning star in the latest Obamacare ads soon to air on major networks. Johnson is an HIV/AIDS survivor, while Mourning was sidelined in 2003 by a life-threatening disease requiring a kidney transplant.
The campaign targets the "young invincibles" aged 18 to 34 on whom Obamacare's success depends. The Johnson ad doesn't refer to the diagnosis that rocked the sports world more than 20 years ago. Is its intended audience old enough to identify with him?