Movers is the place for news about high-level appointments and promotions in South Florida. Have news we should know about? Then send us an e-mail and include the title of the new position, responsibilities, a phone number, previous position held and color .jpg photos.
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The Conroy Martinez group has named Patricia Vila as senior account executive. She has 20 years of experience in public relations, news and marketing. Before joining the firm, she served as the marketing director for Chapman Partnership for six years.
Courtney Heffernan Mimmo has been named social media director for O’Connell & Goldberg Public Relations. Before joining the company, she served as digital client manager for Zimmerman Advertising in Fort Lauderdale. She has worked as creative services coordinator for WSVN-TV News in Miami.
Movers Snapshot
Name: Lisa Branigan
Category: Advertising
Company: Zimmerman Advertising
New position: Executive vice president, integrated media director.
Past experience: Twenty-five years of experience in advertising. Has worked at Zimmerman for more than 20 years. Previously served as vice president of media planning.
What’s the best advice you’ve ever received?: “Every dollar you spend negotiating the purchase of media for a client on behalf of the agency should be spent like its her own dollar.”
Movers Snapshot
Name: Lori Masciovecchio
Category: Advertising
Company: Zimmerman Advertising
New position: Chief client officer
Past experience: More than 20 years of experience in consumer research, branding and corporate communications. Ran McDonald’s co-ops in east division for Arnold Worldwide.
What’s the best advice you’ve ever received?: “The best advice I was ever given was to make continual deposits into the trust bank by always doing what you say you're going to do and following through on promises. That way, when you need to make a withdrawal, you always have plenty of equity in the bank to sustain any relationship.”
Dailyn Mizrahi has been named senior marketing director of The Newport Beachside Hotel & Resort. She started her career at Walt Disney World as a grounds security coordinator. She joined the Newport Beachside Hotel & Resort’s corporate team in Sunny Isles Beach as marketing manager in 2012.
Movers Snapshot
Name: Abdul Muhammad
Category: Public Relations
Company: rbb Public Relations
New position: Vice president of digital development
Past experience: Served as director of social marketing for Zimmerman Advertising. Worked as social media instructor at Miami Ad School. Serves as a partner at /Slant.Point Media. Has 15 years of experience in Internet marketing.
What’s the best advice you’ve ever received?: “Access to everything you want, you get by being a contribution to others. I live by this advice and try to listen for and reliably deliver that which is most important to those around me.”
Movers Snapshot
Name: Rafael Vazquez
Category: Sales
Company: InterContinental Hotels Group
New position: Director of sales for Latin America and the Caribbean
Past experience: Served as director of sales and marketing for Bulgari Hotel in Bali. Worked for Ritz Carlton Cancun as director of sales and marketing. Also served as regional director of sales at Caesar Park Hotels & Resorts in Sao Paulo, Brazil.
What’s the best advice you’ve ever received?: “The best advice I have ever received came from Gunther Erpenbach, who said to me, ‘Be simple and be grateful. Gratitude is the memory of the heart and simplicity, taken to the extreme, becomes elegance.’”
Chava Noriega has been named associate creative director at MARCA Miami. Noriega has 15 years of experience in both Mexican and U.S. Hispanic markets. Noriega has worked with several companies including Kraft Foods, Diageo, The Coca-Cola Company and Volkswagen.
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