In looking at the results of last week's Quinnipiac University survey of Florida voters, it's pretty clear that Gov. Rick Scott is getting marginally better liked (or less disliked). And it appears he can thank the Republican Party of Florida, which has robo-called Republican and independent voters to tout his accomplishments.
When Scott first started making the calls, some folks were annoyed. It looked as if the robo-calls were backfiring. No longer, it appears. The party paid for at least 6 robo calls to 7 million households at a cost of $240,000.
In late May, Quinnipiac found Scott's overall job-approval rating stood at an anemic 29 percent and his disapproval was at 57 percent. Now that split is 35/52. Net improvement: 11 percentage points.
The targets of the calls -- Republican and independent voters -- were driving the poll numbers upward.
Net improvement among Republicans: 24 points (51%/37% in May to 61%/23% in August)
Net improvement among independents : 12 points (28%/57% to 33%/50%)
Only Democrats disliked Scott more. They disapprove of him even more by 5 percentage points (from 13%/72% to 14%/78%)