As the leader of the multi-state challenge to federal health care reform, the attention will be on Florida when the U.S. Supreme Court makes its ruling next week on the merits of the law. And we're already catching a glimpse of Gov. Rick Scott's message strategy in the case that the Patient Protection and Affordable Care Act is overturned by the High Court.
Lane Wright, the governor's press secretary, emailed the messaging strategy on Tuesday to Rob Nichols, a spokesperson for Ohio Gov. John Kasich. Kasich is a Republican, like Scott, and Ohio is one of the 25 states that joined Florida in fighting the individual mandate contained in what is commonly known as "Obamacare."
(We obtained the email through Project Sunburst, where correspondence to and from Scott and others in the Executive Office of the Governor are posted. Tip of the hat to Politifact's Katie Sanders' keen eye.)
If the court rules in Florida's favor, Wright notes, the governor's office will contrast the national economy with Florida's. The message will be the national economy under President Barack Obama's leadership is in "shambles" while Florida, under Scott, is doing well.
When it comes to healthcare, the existing national system will be touted as one that works but has become too expensive. Scott will begin talking up "four pillars of reform" to fix the issues: "increased consumer choice, increased provider competition, increased provider accountability and price transparency, and increased personal responsibility."
Here is the full text of Wright's email:
From: Wright, Lane
Sent: Tue 6/19/2012 5:02 PM
To: 'rob.nichols@governor.ohio.gov'
Cc: Sunburst
Subject: Obamacare Information
Rob,
Per your request, here’s some information to supplement our previous conversation—what we’re now saying.
Thanks,
Lane
Healthcare Law If overturned:
Focus on contrast between Federal Government vs. Florida:
· With national economy in shambles, federal government wasted resources, time and energy trying to implement a massive social program that injected nothing but uncertainty and doubt.
· Squandered any chance of fixing our economy
· Meanwhile, here in Florida, we focused energy, time and resources on fixing the economy
· The difference is dramatic. National economy is anemic. Florida has had 11 straight months of improving unemployment
Where do we go from here?
· The only problem with our health care system is rapidly rising costs
· The US has one of the best health care systems in the world; we just have to make it more affordable.
· To fix it, there are four pillars of reform
o Increased Consumer choice
o Increased provider competition
o Increased provider accountability and price transparency
o Increased personal responsibility












Yeah--The World Health Organization ranks the U.S. health system 37th right below Costa Rica and Dominica.
Sure, the rankings are based on life expectancy of all,
not just those who have health insurance, and of course
the fairness and equality of service.
The rankings are based on an index of five factors:[1]
Health (50%) : disability-adjusted life expectancy
Overall or average : 25%
Distribution or equality : 25%
Responsiveness (25%) : speed of service, protection of privacy, and quality of amenities
Overall or average : 12.5%
Distribution or equality : 12.5%
Fair financial contribution : 25%
Yeah, it's good if you have good health insurance.
Posted by: Stephanie Mott | June 23, 2012 at 10:13 PM
whew! did you get a whiff of that? something really stinks! and methinks it emanates from rick scott - after all, he's only paying $400 per year for both him and his wife so what does he care about the rank and file? yes that's right - absolutely nothing
Posted by: Lindad | June 25, 2012 at 03:03 PM