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2 posts from March 30, 2013

March 30, 2013

Dolphins' celebs mostly silent in stadium campaign

In the rush of optimism after Steve Ross bought the Dolphins, he rounded up a glitzy cast of minority owners — including Marc Anthony, Emilio Estefan, the Williams sisters and Fergie — as a way to gin up a buzz around the franchise.

But at a critical moment for the organization, when every last vote is needed to pass a referendum for improving Sun Life Stadium with tax dollars, those luminaries have been noticeably out of the picture.

So too are the icons of the Dolphins’ glorious past, the Don Shulas, Dan Marinos and Larry Csonkas who made Miami’s football team a national brand and an object of civic pride.

With six weeks remaining before a possible vote on the plan, the Dolphins have no immediate plans to trot out their megawatt assets.

“We wanted to be respectful [in] utilizing star power to get our message across,” said Dolphins CEO Mike Dee, the team’s point man on the project. “This is, at the end of the day, really about economics.”

There’s another factor, of course. If you make rolling-in-dough superstars the face of your pitch to raise hotel taxes, Joe Citizen just might respond: “You’re loaded. Pay for the stadium improvements yourselves!”

More from Adam H. Beasley here.

MIA baggage-wrap wars continue, now with a campaign-style mailer

@PatriciaMazzei Photo (4)

Looks like that robo-poll asking voters a week ago about a baggage-wrapping contract at Miami International Airport showed that County Mayor Carlos Gimenez is pretty popular. 

A campaign-style flier that hit mailboxes Saturday shows a smiling Gimenez and asks Miami-Dade residents to "support" the mayor, who earlier this month vetoed county commissioners' decision to award the contract to the second-place bidder, Safe Wrap.

"Mayor Carlos Gimenez needs your help, defending our interests and tax dollars," the mailer says before asking recipients to call their commissioner to back Gimenez's decision.

A disclaimer on the mailer says it was paid for by TrueStar Group. Commissioners rejected Gimenez's recommendation to award the contract to TrueStar USA, the first-place bidder that currently encases luggage at MIA in clingy plastic. Commissioners said they could not trust the company because last year it asked for a reduction in its minimum annual payment to the county.

The commission is scheduled to take up Gimenez's vetoes at a meeting Tuesday.