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Rick Scott campaign's LeBron James-size gaffe -- a 'moron' move on Twitter


If LeBron James-size gaffes decided elections, Gov. Rick Scott’s campaign is on its way to fouling out.

On Friday, when Miami Heat fans mourned James’ decision to return to the Cleveland Cavaliers, someone from Scott World had a brilliant idea: Compare the basketball champion to . . . Charlie Crist, Scott’s Democratic opponent.

You read that right.

Scott’s campaign “attacked” Crist by comparing him to the wildly popular star who led the Heat to four consecutive NBA finals, including two titles.


The logic behind the Scott “attack” is rooted in Crist’s terrible 2010 decision to run for U.S. Senate and not seek a second term as governor. Scott World says Crist was trying to escape the state’s problems by going to Washington.

“What do these two guys have in common? They both ran away,” the campaign said in an email that contained a picture featuring the likenesses of Crist and James.

The Republican Party of Florida shortly thereafter Tweeted out the image with a link to an older attack ad, titled “Run Away,” that savaged Crist for the poor economy on his watch.

Judging from many responses on Twitter, Scott World looked clueless at best and pusillanimous at worst.

“Seriously . . . Making more Miami Voters not like you is not the way to go and makes my job harder in Miami-Dade. Work with me!” tweeted Stephen McDuffie, a former college Republican leader.

Daniel Ruoss, a Heat fan and chairman of the Florida Young Republicans, let loose a string of angered responses.

Column here