Miami's Spanish-language radio airwaves are about to get filled with ads for Republican Rep. Carlos Curbelo and against Democrat Joe Garcia, courtesy of a GOP gay rights super PAC.
American Unity PAC, which last month unveiled a $150,000 digital ad campaign on Curbelo's behalf, says it has bought $400,000 in Spanish-language radio ads between Wednesday and Election Day to help the endangered Curbelo try to hold on to Democratic-leaning 26th congressional district.
"He's such a bold voice for us, and he's a young member of Congress," Tyler Deaton, senior adviser to American Unity, said about the group's sizable investment in Curbelo. He estimated the super PAC will spend about $750,000 on the race, between the radio ads and an expansion of its digital ads, which focus on equal pay for women and are out in Spanish and English.
American Unity will air a positive, pro-Curbelo ad and a negative, anti-Garcia ad, both of which will also be available online.
"Curbelo is a different kind of Republican," the pro-Curbelo spot says, casting the congressman as a maverick and a champion of immigration reform the environment and equal pay for women. "He opposes the dangerous deal with Iran which rewards a regime that persecutes women, Christians and gay people and threatens to wipe Israel off the map."
As for the anti-Garcia spot?
"Joe Garcia is back again," it begins. "We fired Garcia from Congress just two years ago after a sleazy corruption scandal."