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MentorDay: How Miami leaders are paving the way for entrepreneurs

By Juan Lopez Salaberry

Wow! Thirty less headaches for Miami entrepreneurs, and a $50,000 prize. Twenty-two industry experts helped 30 entrepreneurs solve their business problems  in 45 minute sessions for high impact mentorship across 4 venues in Miami.

MentorDay, a new made-in-Miami platform, was launched this moth to give industry leaders and experts a chance to pay it forward to the community, helping up and coming entrepreneurs solve specific obstacles in their ventures. Mentor Day allows entrepreneurs and startups to receive high impact mentorship in free one-on-one mentorship sessions with industry experts on topics ranging from marketing, venture capital, growth hacking, accounting, legal and beyond.

I have witnessed first hand how mentorship has a deep impact in one's company and also how countless opportunities to work with impressive mentors are lost because of a lack of a mentorship culture. On its first edition, MentorDay received 60 applications, gathered 30 entrepreneurs, 22 experts and solved 30 specific business hurdles.

And magic did happen! We are extremely proud and humbled to be even a (small) part of Cetus Labs’s story. This is an amazing startup from Venture Hive, who applied asking for help with their pitch deck as they had been selected to present at the early-stage competition at Emerge Americas. They won the competition and took $50,000 with them! “Thanks to Mentor Day, we had a great meeting with RJ Roshi where he helped us perfect our pitch before the eMerge Americas startup competition, which we ended up winning!,” Luc Castera, founder of Cetus Labs, told us on a written note.

We created MentorDay to provide a platform for both mentors and mentees to feel comfortable and protected (We even created rules for that purpose.) No deceitful approaches and no broad open questions. We want to educate mentees on how they need to formulate their asks and be clear about them,  while allowing experts in various areas to donate their time in an effective way. With clear expectations before coming, both will end the meeting with the satisfaction of solving one specific problem.

This also de-personalizes mentorship and takes a ‘problem focused’ approach. Instead of having a line to meet & greet with one our mentors, we can be flexible and allow anyone -from the mayor to a visitor to a local hustler, - to be able to share their expertise and pay it forward.

MentorDay started in Miami, and it will hopefully start happening in other cities soon. Silicon Valley has a mentorship culture, however the rest of the world does not look like Silicon Valley. Miami does not look like it. As most nascent and developing entrepreneurial ecosystems, we have our own strengths and areas of opportunity and we have an amazing chance ahead of us to do something about it. There is amazing talent right here and by facilitating the connections we have an amazing future ahead.

MentorDay wants to empower local communities, we want to see each other’s faces, 1-on-1 meetings, in person, for free, at least once a month and help someone else have a fair chance. We want to democratize the chances of success, regardless race, gender, or age. Whether or not entrepreneurs  are part of Endeavor,  received investment, work at a co-working space, or from home and are just starting. We can all use some help.

Mentor1

Photo by Al delcy

Magic happened

We had an amazing contribution from local and even guest mentors. The .CO crowd almost in full jumped in to help out, investors such as Christian Seale and RJ Joshi, entrepreneurs from Wyncode or Gasninja, among many others. Even my dear friend and former partner at 500 Startups, Cesar Salazar, who was visiting the city took one of the sessions and said: “I've been to a large number of mentorship events and this one has by far the best return on time invested.”

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Photo by Al delcy

Our first go at MentorDay also received the immense support of four venues: Building.co, WeWork, The LAB Miami and Venture Hive, in which at anytime last Friday you would have found a room with 1 mentor, and 1 mentee.

Our sponsors also rocked. LateralView helped us put together our platform in record time, building.co housed us since the beginning and StartupVisa also helped with the initial funding to set this not-for-profit off the ground.

Next MentorDay

We honestly had no idea what was going to happen last Friday. We did our homework and put a lot of hard work, specially Pete Kovach who was instrumental to the success of the day. But we honestly had no idea what the response was going to be like. Now we want more.

Now that the format has been proven we want to test the frequency. Ideally we want to hold MentorDay once a month (3rd Friday of every month) but it is ultimately the market that will really dictate what will happen.

Our next MentorDay is scheduled for the 20th of May and we have already aligned some incredible mentors. Applications are now open and will close May 9th. We have also put together 5 tips to make sure mentees have higher chances at getting a session.

Get ready, Miami - we are only getting started!

Juan Lopez Salaberry is the founder of the new Miami nonprofit, MentorDay.co.

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