By Nancy Dahlberg / firstname.lastname@example.org
It’s down to this: You have one week left to participate in the 2017 Miami Herald Business Plan Challenge. If you are on the fence about whether to enter, jump over. Here are five reasons to get moving:
- Motivation. This might just be that kick in the behind you need. Writing down your business strategy and road map will help you focus, and give you a document for potential partners or investors. Whether you are entering the Community Track — open to all of South Florida; the FIU Track — open to students and alumni of that university; or the High School Track — which is also open to eighth-graders this year, entering the Challenge will help you get moving.
- Publicity. If you are one of the top three winners in each track or the “People’s Pick,” you will be profiled in a special section of the Miami Herald’s Business Monday announcing the winners, in print and online, on May 8. If you are in the top six in the Community or FIU Tracks, you will participate in the People’s Pick, our popular video contest hosted on MiamiHerald. com. We also announce our first cut, the semi-finalists, to keep the interest going. Social networking is a key component of our contest. Next year, we will look back on our winners and we follow our winners for years to come.
- Feedback and education. Winners and finalists will receive feedback and opportunities for entrepreneurial education. If you are chosen for the aforementioned People’s Pick contest, that’s a terrific opportunity to polish your elevator pitch — you need to capture an investor’s attention in 90 seconds or less. If you are entering the FIU Track and are a top finalist, a live pitch contest gives you a chance to get face-to-face feedback and advice. If you are entering the High School Track, remember that winning sure looks good on a college application.
- Exposure and connections. It can’t hurt to have your plan read by South Florida’s top entrepreneurial experts, including serial entrepreneurs and investors (judges’ bios are at here at MiamiHerald.com/challenge). Sometimes long-lasting mentorships are developed. Some winners have been introduced to investors or potential partners; others gained key customers. If you are one of the winners, you will receive other opportunities for mentorship and connections — for example, the top Miami-Dade winner will have the opportunity to compete in the finals of the American Entrepreneurship Award (www.americanaward.com), with a $25,000 prize, and top finalists will receive tickets to the eMerge Americas conference. All winners will be honored at a luncheon with the judges and Miami Herald executives and business staff.
- Pride. I know you’re passionate about your concept — and aren’t you just a wee bit competitive?
The deadline is 11:59 p.m. March 20 for all three tracks. Contest rules and guidelines are at here at MiamiHerald.com/challenge. Email your entries to email@example.com (Community Track); firstname.lastname@example.org or email@example.com.
The entry is a three-page business plan; think of it like a meaty executive summary. You may include a fourth page for your financial chart or other visuals. See more details in our launch piece here.
If you entered last year and weren’t one of the top three winners or the People’s Pick, regroup and try again. Business ideas in the ideation stage are fine for this contest. Class projects are welcome, and we love high school entries. Know an entrepreneurial teen? Tell them about this contest.
Questions? Email firstname.lastname@example.org (put Challenge in the subject line) or tweet @ndahlberg.