December 27, 2017

Buzzfeed and NBCUniversal discuss the future of digital advertising in the age of Google, Facebook

The Starting Gate 1 2017.12.14_BizHack_Wellington_GuzmanDSC_8355

 

Two leaders of the international expansion of some of the world’s largest and fastest growing media companies spoke in Miami about the strategic importance of their growing digital audiences overseas, particularly in Latin America. Top sales executives from NBCUniversal and Buzzfeed met before a packed audience at Venture Café Miami this month to discuss the challenge of growing their digital advertising business at a time of growing industry domination by Facebook and Google.

Silvia Bruegger of NBCUniversal said Latin America is a growth market for digital ads. Forty percent of NBC’s online video views of English-language content, such as Saturday Night Live and The Tonight Show Starring Jimmy Fallon, actually comes from audiences in Latin America. These Latin American viewers account for 1.9 billion video views a year on YouTube.

“There is a sophistication of the audience in Latin America, of Colombians and Brazilians and Mexicans,” said Silvia Bruegger of Latin America TV and Digital Advertising Solutions at NBCUniversal. “They are curious to know what’s going on in the U.S. And they want snackable content they can watch on their phones.”

Bruegger said that NBCUniversal, which owns dozens of television networks and film studios, is exploring new ways to deliver digital advertising to the underserved market in Latin America. For example, NBCU offers an advertising program called Social Synch that allows brands to post promotional content on more than one thousand online social media handles it controls, such as feeds from Jimmy Fallon and other TV stars. And last year NBCU launched Audience Studio, a one-stop shop for data-driven ad targeting.

Buzzfeed, named The World’s Most Innovative Company by Fast Company in 2016 for its innovations in clickable content and native advertising, similarly sees untapped revenue in its international audience. The company has a global audience of 650 million people, half of them under age 35.

“About 50 percent of Buzzfeed’s audience is outside the U.S.,” said Matthew Drinkwater, who is Buzzfeed’s Senior Vice President of International Expansion. “But a much smaller percentage of our revenue comes from outside the U.S.”

NBCUniversal is actually Buzzfeed’s largest single investor, having invested $400 million dollars in the company.

The importance to media companies of increasing ad revenue overseas is underscored by the growing dominance of Google and Facebook at home. The IAB earlier this year estimated that Google and Facebook captured 77 cents on every digital ad dollar spent in the U.S. in 2016. And the Internet giants are growing their lead, accounted for an extraordinary 99% of every new ad dollar spent in the US in 2016. That means the average growth rate for every other media company was close to zero.

“The fact is that our part of the market share is frozen, and we’re fighting that,” Bruegger of NBCUniversal said. “It forces us to push the boundaries and reinvent ourselves.”

“It does keep me up at night,” Drinkwater said, adding that Facebook and Google “need our content to keep audiences spending time on their platforms. And the ROI [return on investment] that we get as a media content provider is not quite adequate.”

Drinkwater said the challenge to all other media companies when competing for digital ad dollars is the advertising platforms built by Google and Facebook work really well. The Facebook Ads and Google Adwords platforms are self-service, relatively easy to use and allow an advertiser to track their return on investment.

“They both built really great mousetraps,” Drinkwater said. “If I were a small or medium business owner, I would absolutely put a bunch of my budget into those platforms.”

SEE A RECORDING HERE: 

 

The event was part of the BizHack Presents speaker series and was moderated by Dan Grech, a former journalist at The Miami Herald, NPR’s Marketplace and PBS’s Nightly Business Report.

The four-year-old public speaker series about innovations in digital marketing, entrepreneurship and media has featured guests from IBM, 500 Startups, Google, Facebook, Twitter, The Washington Post, and Stanford University.

The audience of more than 100 entrepreneurs and business owners asked the speakers what lessons they could share about how Miami businesses could learn to use digital advertising to grow.

“It took six months of daily work learning on the job before I started to feel like I even knew what I was doing in digital marketing,” said Dan Grech, the founder and lead instructor of BizHack, a digital marketing academy that’s trained more than 200 entrepreneurs and business owners in South Florida. “I don’t want any other professional who decides they want to learn digital marketing to grow their business or level up to get that promotion to have to go through six months being lost in the woods.”

-Submitted by BizHack

The Starting Gate 3 2017.12.14_BizHack_Wellington_GuzmanDSC_8353

November 29, 2017

'The Future' is Dec. 14 - Miami startups to unite for massive holiday party at a secret location

 On December 14, something massive is happening in Miami. It doesn’t involve the beach, models, bottles or any of the glitz, glamour or beauty that Miami has become known for.

In a secret location somewhere in Little Haiti, the city’s coders, creatives, founders and investors will gather. The celebration will bring together the entire Miami startup ecosystem for one night, and one huge party.  Attendance is expected to exceed 1,000 attendees, nearly triple last year’s 1st annual event at Wynwood Yard.

here is much to celebrate from the year past and for the even brighter future that lies ahead for the Magic City.  The party is aptly named, The Future. It’s produced by Miami made., a grassroots organization uniting Miami’s top founders as one tribe committed to a collaborative startup community that thrives together with founders backing founders.

“Many startups here in Miami don’t have the time, money or resources to host a holiday party for their company for all employees, investors and favorite service provides. Now they can all celebrate together as one community,”  said Miami made founder Barry Stamos.

Joining Miami made. in creating an ecosystem wide holiday party in partnership with nearly every organization involved in Miami’s startup scene. This includes Refresh Miami, The LAB Miami, Endeavor Miami, Building.co, CIC, Ironside, WeWork, Creative Glue, 1heart, Prism, AGP, New World Angels, The Venture City, Rokker, Unbound, Bridges Unite, Reset and others…. The event is generously sponsored by Knight Foundation, JP MorganChase, Wyncode Academy, Innergy Meditation, A.N Other and Springtech Partners

“Miami has a lot to celebrate and even more to look forward to. As an organization dedicated to helping the founders of Miami thrive, we felt compelled to help create a collective celebration. We are proud to be Miami made!” added Brandon Evans, co-founder of Miami made.

Much of what will occur at The Future celebration is being kept secret. The location, performers, and other surprises are being withheld. Just like the actual future, you can’t predict it, you can’t fully know it. Most of those in Miami best at predicting the future will be in attendance, but they too will have to wait to realize how glorious The Future will be.

Here’s what we can tell you:

Date: Thursday, Dec. 14 @ 8:00pm - late

Location: Secret Location in Little Haiti (to be revealed at 11:11am on Dec. 14)

Tickets and info: bit.ly/thefutureparty - Early bird prices currently available. Tickets start at $15 and go up to $750 for a VIP table for 10 for those companies that want to bring their team in style.

 

Sponsorships: Limited sponsorships still available. E-mail weare@miamimade.org for details

List of Sponsors: Knight Foundation, JPMorganChase, Wyncode Academy, Innergy Meditation, A.N Other, Springtech Partners

List of Community Partners: Refresh Miami, 1heart, Endeavor, WeWork, LAB Miami, CIC, Building.co, The New Tropic, Ironside, Prism, AGP, New World Angels, The Venture City, Rokker, Unbound Miami, Bridges United, Reset MIA

Find event details here: bit.ly/thefutureparty.com

-submitted by miami Made

November 15, 2017

ITPalooza is back Dec. 7 and SFTA has big plans for it

Itpalooza

 

The South Florida Technology Alliance announced its 6th annual ITPalooza  will take place on Thursday December 7 at a new venue, The Greater Fort Lauderdale-Broward County Convention Center, located at 1950 Eisenhower Blvd. in Fort Lauderdale.

ITPalooza-Logo-White-500x500ITPalooza is an annual gathering of South Florida's technology professionals, CIOs and CTOs, user groups, educators and companies. This year’s event will feature over 120 exhibitors and more than 2,000 registrants, 50 speakers and tech meet-up and user groups from across South Florida are expected to attend the biggest and best ITPalooza ever.

“ITPalooza 2017 is a celebration of technologists in South Florida,” said Rick Sebaly, SFTA’s immediate past president and this year’s ITP event leader. 

This event Includes Educational Speaker Tracks, Keynotes, several panel discussions, Agile Group, Expo, charity toy drive, After Hours Tri-county vBeers Networking event and VIP After-Party. ITP will also feature a dedicated Management Track in conjunction with the CIO Council of South Florida focusing on the unique needs of CIOs and other top-level IT executives.  

IT User and Meet-up groups are invited at no charge provided they bring an unwrapped toy for Toys-For-Tots. They will be entitled to a display table and free admission for their members after 5:30.

ITP registrations start at 8 AM with the following schedule:

8:45 a.m. Opening Remarks by Tom Conophy, CIO, Autonation

9:00 – 7:00 P.M. Expo and Vendor Exhibits

9:00 a.m. Morning Keynote Address by Corey Williams

10:00 a.m. Panel: The Impact of Women in Tech

11:00 a.m. Panel: Entrepreneurship

12:00 p.m. CIO Council CIO and VIP luncheon featuring Kyle Leciejewski, VP, Dell EMC – Dell’s perspective on the industry

1 P.M. Afternoon Keynote

 Additional panel discussions from 2:00 to 4:00 P.M.

5:00 P.M. Awards Ceremony and Toys for Tots presentation

5:00 P.M. – 7:00 P.M. Tech Groups and Meet-Ups

5:30 P.M. – 8:30 P.M. Tri-county vBeers beers and networking

5:30 P.M. – 8:30 P.M. VIP Cocktail/Dinner Reception

Since its inception in 2012, ITPalooza has raised more than $193,000 in cash and toys   for various South Florida non-profits including Miami-Dade County Public Schools’ STEM Advisory Board, The Stockdale Foundation and US Marine’s Toys for Tots.   

Admission is $65 or they can bring two unwrapped toys - for the “Toys for Tots” charity and pay only $35.  VIP tickets are available for $250, providing participants access to all CIO and ITPalooza events with breakfast, lunch, dinner and entertainment included – plus entry into VIP Lounge.  Student admission to evening events only is $15, with the presentation of a valid student ID.

Admission to the after hour tech meet-ups and vBeers events are free – just bring a toy.

Online registration can be accessed at itpalooza.org/tickets.  VIP and Student tickets are also available for purchase. Information on sponsorship opportunities is also available on the site.

- Submitted by ITPalooza

 

November 10, 2017

Global Entrepreneurship Week kicks off Friday with Startup Weekend West Palm Beach; $50K up for grabs in VentureTech Showcase next week

 

Startup Weekend_preview

Palm Beach County has organized its entrepreneurial community for Global Entrepreneurship Week, an international event taking place from November 10 – 18.


GE WEEK PB_previewThe week’s activities commence on November 10, when Palm Beach Tech hosts Startup Weekend West Palm Beach, powered by TechStars and Google for Entrepreneurs. The 54-hour experiential and educational event is designed for aspiring entrepreneurs to learn how to create a company with the support of mentors. The companies will then pitch their ideas in front of a panel of top-notch investors and industry leaders.

“Events like these help foster the growth of our innovation economy,” said Joseph R. Russo, Executive Director of the Palm Beach Tech Association.

Global Entrepreneurship Week participants are competing for the chance to win $50,000 in prize money at the 2017 Florida VentureTech Showcase, hosted by the Florida Venture Forum on November 16 at FAU Tech Runway®. The showcase is a capital acceleration competition and business networking event with presentations by some of Florida’s most promising startups.

“Collaborative efforts like Global Entrepreneurship Week have a direct impact on our community and the entrepreneurs we serve,” said Rhys L. Williams, Managing Director of FAU Tech Runway. “Through broad support from Palm Beach County, as well as local leaders we are shaping a community of promising entrepreneurs and connecting them with the resources and capital they need to succeed.”

Junior Achievement is also participating through their Launch Lessons program, bringing local entrepreneurs to educate more than 2,000 high school students in Palm Beach County.

“Junior Achievement is excited to engage a diverse group of entrepreneurs sharing their launch lessons with young people in our community,” said Claudia Kirk Barto, President and CEO of Junior Achievement of the Palm Beaches and Treasure Coast.

On November 15, The Palm Beach Tech Pitch Competition is featuring eight local startups competing for $12,500 in business services, in partnership with the Florida Angel Nexus and Florida Venture Forum.

Community & coworking spaces like Social House, Flamingo House, Palm Beach Tech Space and Elizabeth Ave Station are all hosting free events to engage with their communities. Urban Youth Impact is hosting a Pitch Night on November 14 and Creative Mornings Palm Beach is taking place November 17.

Global Entrepreneur Week centers around innovation, collaboration and education. To learn more, visit: www.EWeekPB.com

- Submitted by Palm Beach Tech

 

October 30, 2017

The Idea Center at MDC launches $50K Innovation Prize competition

The Idea Center at Miami Dade College announces a $50K Innovation Prize from the Veronica and Gaston Taratuta Foundation. It is an exciting entrepreneurship competition open to all MDC students and recent alumni, within last three years, who have innovative business solutions.

The winners will share in the $50,000 in prize money with a potential for up to $250,000 in follow-on investment. In addition to the funds, the Idea Center will support entrepreneurs to develop their ideas through educational workshops and mentorship.

The Idea Center is looking for entrepreneurs and innovators who can bring fresh ideas forward to solve critical problems affecting lives in our community. Their business should have a direct positive impact on the community while demonstrating the potential for business growth and sustainability. Some areas of focus can include tackling climate change, income inequality and poverty, public transportation, housing or healthcare. There are no restrictions to the type of problem being addressed, however, applicants should demonstrate their business solutions to be repeatable and scalable.  

Four prizes will be awarded in two categories: start-up and existing business. One first place award for $25,000 and a runner-up $15,000 prize will be awarded for existing businesses and two for $5,000 each for startups. Winners will receive a complimentary branding strategy session with an industry expert, a featured page on The Idea Center website to profile the problems they are tackling and their proposed solution and enrollment at no cost into any Idea Center workshops and program for 2018. Winners will also be featured in The Idea Center newsletter and the Refresh Miami blog. 

To apply, those interested must complete a registration form at http://theideacenter.co/solutions/, which also consists of a video submission. The form must answer the following two questions: What is the problem that you are trying to solve or need that you would like to satisfy? Why is your approach innovative? The one-minute video should include a detailed explanation of your solution and highlight its three key benefits, and examples, stats, or facts that support its impact and uniqueness.  The deadline to apply is December 15.

-Submitted by Miami Dade College

 

October 27, 2017

Innovation festival unbound lands in Miami Nov. 1-2

 

  Unbound

By Daniel Seal 

Daniel SealFive years ago, I saw there was a need for a forum that could connect brands and corporations with grassroots startups and the cutting-edge technology that they offer. With so much innovation and ingenuity on the start-up stage, I saw an opportunity to bridge that gap between growing and established brands and the new ideas that will inevitably shape how we live and how we do business. That is how unbound was born. For startups, festivals are the opportunity to meet individuals crucial to their future success: investors, clients and partners, and for organizations, unbound festivals are where they can build their own platforms, connect with key audience members, and deliver but also look beyond their strategic objectives.

Anchored by annual festivals in London and Singapore, we wanted to add a third festival to the roster, and Miami was the best destination for us. As the gateway to the Americas, Miami and its thriving entrepreneurial community – connecting the US and Latin America – is the perfect backdrop as it’s now on everyone’s radar, from venture capitalist firms, to funds and angel investors from across the globe.

Next week, Mana Wynwood will host the first unbound Miami festival. The two-day event kicks off on Wednesday, November 1, and will gather 100+ future-focused speakers from the worlds of fintech, adtech, AI, healthtech, eCommerce, robotics and more, as well as feature immersive brand experiences, pitch sessions and startup battles. We have assembled a prestigious lineup of speakers (from VICE Media, Twitter and Slack to Marriott, VISA and Johnson & Johnson), sessions, and partners that set this event apart from any other taking place in South Florida.

ProColombia will be using unbound Miami as a platform for its annual Colombia Bring IT On campaign, bringing together 120 Latin American startups to meet brand and corporate decision makers in Miami with experience in mobile applications, digital animation, video games, digital marketing and IT solutions.

In addition, unbound Miami will present the Female Founders Startup Challenge, which will see eight female founders battle for access to a place on the Babson College Women Innovating Now (WIN) Lab program. Claro Americas will also be hosting a startup battle to showcase the best innovations in the areas of Internet of Things, artificial intelligence, and ecommerce, among others. The winner will have the chance to visit the company’s facilities in Guatemala.

We hope you can join us and participate in what is sure to be a memorable event. Please follow this link to register and use discount code sgate50.

 

When: November 1 & 2, 2017- 9:00am – 5:00pm

Where: Mana Wynwood, 2217 NW 5th Ave, Miami, FL 33127

Who: 3,000 attendees – made up of 35% corporate and brand executives, 35% founders and entrepreneurs, 15% digital and media agencies, 5% government and trade agencies, 5% investors, 5% journalists.

 

Daniel Seal is the Founder & CEO of unbound.

October 10, 2017

Miami Dade College hosting MIA Animation Conference & Festival this weekend

  MIA Animation 2015_028

 

Miami Dade College  will again host the renowned MIA Animation Conference & Festival on Friday, Oct. 13 and Saturday, Oct. 14, at MDC’s Wolfson Campus in downtown Miami. The renowned event features world-renowned speakers, technology influencers from the nation’s top animation studios, universities, and the best talent in the industry. It has become one of the most exciting and cutting edge events in Miami, alongside a community of advanced technology-explorers, decision-makers, trend-setters, software developers, and creative industry professionals.

The industry conference focuses on Computer Animation, Gaming, Visual Effects and Motion Graphics, Virtual and Augmented Reality.  It draws some of the world’s top leaders in animation and education, and features exhibitions, workshops and master classes.  It has been designed to be a forum for active networking and practical information exchange with strong commitment and emphasis in education while developing and nourishing new talent. 

Featured speakers at this year’s MIA Animation Festival include Matt Shumway, animation supervisor at ILM and 2016 Oscar Nominee for “The Revenant”; Aliki Theophiloupolos, supervising producer at Dreamworks; Leah Hoyer, vice president of creative at Telltale Games; and Kat Thorson Good, director at the Walt Disney Company.

Some of this year’s highlights include the Arts & Technology Breakfast, which will explore the ways in which the arts and tech industries can work together to build a connected creative ecosystem.   Also, exploring the power that creativity can bring to everything it touches, specifically to amplify technology as a true connector and catalyst for innovation. This year’s breakfast topic will focus on virtual reality storytelling for areas like gaming, journalism, broadcasting and animation.

Another highlight is Game On, the third annual indie game competition, which is sponsored by MIA Animation and the Idea Center @ MDC.  The competition was created to encourage independent game development and fresh voices in the video game industry. The winner will receive a consulting meeting at the IDEA Center. The finalists will be showcased at the MIA Animation Festival where attendees will be able to play the prototype. 

The MIA Animation Festival will also hold a Pitching Contest for applicants to submit animation projects for a TV animated series.  The top submissions in both categories will be invited to pitch their idea in person to a panel of animation industry experts and professionals. The top pitch overall will be set up with interviews with major animation studio execs in Los Angeles.

Another highlight of the MIA Animation Festival is the Students and Young Directors competitions, which are currently taking submissions for animated films to be judged for conceptual, technical, and aesthetic innovation and excellence. 

The conference is free for MDC students and faculty; $65 for students and $195 for professionals.

For more information: visit miaanimation.com or contact (305) 521-3429

 - Submitted by Miami Dade College

September 01, 2017

Inaugural ITWomen Leadership Summit coming to FAU Tech Runway

 

 

ITWomen, in partnership with FAU Tech Runway, will host the inaugural ITWomen Leadership Summit on Friday, Sept. 15 from 9 a.m. to 5:30 p.m. at FAU Tech Runway, 901 NW 35th Street, Boca Raton.

The ITWomen Leadership Summit is designed to provide women across the fields of technology with a rich development opportunity and will include influential keynote speakers and multiple sessions with more than 18 local leaders across different industries. Keynote speakers include Heather Cabot, an angel investor and author of “Geek Girl Rising,” and Angela Sebaly, an entrepreneur and author of “The Courageous Leader.” Sessions will feature CXO leadership insights, developing a culture of innovation and a startup showcase on FAU Tech Runway female founders.

ITWomen is a not-for-profit organization founded in 2002 by senior-level women across technology industries. Through their partnerships with nonprofits, universities, corporate sponsors and professional organizations, they work to narrow the gender gap in technology and increase the potential for innovation and economic growth through gender equity. ITWomen is a multi-generational organization, which began in South Florida and has expanded with a presence in the greater Orlando and Tampa metro areas.

All net proceeds from the event will fund camps and STEM programs for under-served girls in the community.

To purchase tickets to attend the event, click here. For more information on the ITWomen Leadership Summit, visit https://leadersummit.itwomen.org.

- Submitted by ITWomen

August 28, 2017

Facebook teams up with Wyncode, TheVentureCity and WM.Digital to launch Dev Circles in Miami

Wyn1

By Juha Mikkola

Last week, Facebook teamed up with Wyncode Academy, TheVentureCity and WM.Digital to launch the first Developer Circles in North America.

  Wyn2

Facebook’s Dev Circles empower a diverse range of technical talent to improve their skills and access the information they need.

The sold-out event at Wynbase brought together over 100 developers of varying levels to learn about React. React is a JavaScript library created by Jordan Walke, a software engineer at Facebook. Wyncode teaches React as part of its 10 week immersive course and in its new part-time Front End Web Development course.

Wyn3
 

The speakers included:

Chris Stegner of MadDev, who was selected Technology Entrepreneur of the Year by the Greater Miami Chamber of Commerce and has hired a Wyncoder Developer, spoke about why his firm uses Reac

Adrian Martin of CareCloud, who have hired 13 Wyncode Developers, presented React JS basics

* Wyncode’s own Ed Toro live coded how to add React into an existing software stack using Rails as an example

 Missed the event? Watch the Facebook Live feed here and make sure to join Developer Circles from Facebook to sign up for the next event.

Do you or someone you know want to learn to code? Join Wyncode’s next full-time cohort starting September 11th or part-time cohort starting October 16th.

Thank you to our partners who made this event possible:  Facebook  Wyncode Academy  TheVentureCity  Digital

 Juha Mikkola is co-founder of Wyncode.

August 24, 2017

Friday is deadline to apply to pitch at Refresh Miami Demo Day

Refresh2

Join  Refresh Miami's annual pitch competition featuring South Florida’s top startups. Refresh's largest event of the year invites entrepreneurs to give their best 5-minute pitch in front of an audience of their peers and a panel of judges. Winners walk away with a host of amazing prizes to help propel their business forward.

Date: Tuesday, September 19
Time: 6:30pm to 8:30pm
Location: Miami Dade Wolfson Campus, Chapman Conference Center (Room 3210)

300 NE 2nd Avenue, Miami, FL 33132

Tickets: FREE

Register here!

Interested in pitching? Apply here by end of day Friday, Aug. 25.