One day, Luly B., a working mom, looked at her life and her business and decided she needed to make a change. I admire that. It's easy to get in a rut but it takes guts to restructure your work or home life to bring more balance to your situation. I'm thrilled to have Luly as my guest blogger today to share her experience.
Here's her story:
For more than 15 years, Lourdes Balepogi – or as she’s affectionately known, Luly B – has consulted, coached and connected her way to the top of her profession. She is the president of Chispa Marketing, her Miami-based boutique marketing firm. She recently launched Luly B., Inc. in an effort to empower women entrepreneurs to have it all. She’s an expert speaker, consultant and strategist with a contagious energy that will undoubtedly leave you inspired to act.
I did it. I took the plunge. Followed my passion. No fear. No pride. Just plain and simple, I decided to make a dream come true.
To share my expertise and experiences not only as a marketing expert of 15 years, but also my journey as a mom entrepreneur. The guilt. The excitement. The turmoil of choice and priorities. The obstacles that we can turn into opportunities.
Like millions of moms in the U.S., I left a career in “Corporate America” to find balance as a mom. Six years ago, I had a six month old, a 2 1/2 year old and a fledgling boutique marketing firm in Miami with large-scale clients including the country’s largest college and one of the world’s largest wine festivals.
Unfortunately, balance was the last thing I was getting for many years. You see, so many women have begun and continue to begin businesses (we are now opening businesses at twice the rate of men) but have trouble knowing our value, negotiating, and scaling our businesses – myself included.
I struggled with guilt, self-doubt, and fear. Eventually, I learned my lessons and continued to grow the company. Last summer, though, I made the very bold decision to restructure my business. I made my employees contractors who would work virtually, hired a few other contractors, closed my office, and kept only my large-scale clients.
Because I had another idea; a growing passion.
The reason I restructured my business was simple, but it felt profound. I realized that many mom entrepreneurs were experiencing the same things as I was. The guilt; the day-to-day struggles, and most frequently, the chase toward that elusive ideal of “balance.”
And having made the bold decision to drastically change my business, I was ready to move on to my next journey - so I launched my second company, Luly B, Inc. where I empower mom entrepreneurs to have it all!
And I’m so glad I made that decision.
Finally, I feel like I am beginning to have some sanity in my life. You see, rather than getting stuck on the word "balance" and trying to be it all, I focused on what made ME happy so I could have it all – in marriage, with my children, and in business.
We need to stop putting so much pressure on ourselves to be perfect and just focus on being happy. We are going to have to make tough decisions, compromises, and prioritize constantly. But at the end of the day, it's all worth it. Being an entrepreneur in our country is an amazing opportunity and I wouldn't change it for anything in the world. So screw the balance! Balance is BS. It’s about being genuine, bold, and centered.
It’s about what makes YOU happy.