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Obama on the air in Florida

Presumptive Democratic nominee Barack Obama is launching his first ad of the general election in 18 states -- including Florida -- signaling that he intends to wage a strong campaign in the state he once boycotted.

Looking friendly without a tie, Obama tries to dispel the GOP-fueled perception that he's a stuffy elitist who doesn't bleed red, white and blue. In fact, the ad is called ""Country I Love."  The Illinois senator talks about being raised by his single mom and grandparents with "values straight from the Kansas heartland."

Check it out and please give feedback in comments.

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