Rokk3r Labs, an innovative platform for entrepreneurs to create and launch companies, today announced more details on its cobuilding methodology to transform industries. Miami-beach based Rokk3r Labs has grown to over 80 employees, with offices in Miami and Bogotá. It plan to open offices in the next few months in New York City and London, the company said last week.
In a breakfast last week for media and in its press release today, the team explained that cobuilding is the fusion of entrepreneurial vision and professional execution that transforms ideas into companies by focusing on 5 key areas:
1. Sourcing proven entrepreneurs who understand how to build businesses.
2. Validating the ideas that these entrepreneurs have through Rokk3r Labs’ thorough and methodical “Think Phase”, where product/market fit, technology roadmap, funding structure and go-to-market strategy are defined.
3. Taking ideas that go through the “Think Phase” into an execution phase where the entrepreneur partners with the strategists, creatives and engineers at Rokk3r Labs to transform ideas into companies. This involves execution of a business roadmap, user experience and interaction, product & platform design, technology build and the go-to-market strategy.
4. Launching companies to market with proper support to ensure growth and traction.
5. Continuing to support portfolio companies within the Rokk3r Labs cobuilding ecosystem, where expert resources in marketing, HR, future investment, partnership and business development opportunities are available. This includes partnering with Knight Sky Capital to help with early-stage funding.
Leading Rokk3r Labs are co-founders Nabyl Charania, CEO, and Germán Montoya, chief strategy and creative officer. Charania, a serial entrepreneur and mathematician with over 15 years of executive experience, and Montoya, an economist and strategic visionary with almost two decades of product delivery and business development experience, along with their co-founders, created an ecosystem for experienced entrepreneurs to partner with strategists and experienced leaders to build a company.
“We created a platform to source and vet the right entrepreneur and deals, in a way that is profitable and results in strong equity positions,” said Charania. “At Rokk3r Labs, entrepreneurs can build their company within an ecosystem that has experience across the lifecycle of a company from an idea to execution without the risk of being on their own.”
Coming soon is a Rokk3r-produced interview series with journalist Lilia Luciano interviewing successful entrepreneurs, many from the Miami community, said Charania. Last year, it put on RokkMiami for the community.
In under two years, Rokk3r Labs has introduced 21 proven entrepreneurs into its ecosystem. Eight companies that Rokk3r Labs launched this year achieved their funding and strategic milestones. Rokk3r Labs success stories include LocalMaven, that raised over $1.4 million, and AdMobilize, that raised over $2.8 million.
"We know we can bring together expertise to help the companies," said Charania. "Together we transform industries."
Read a recent Herald Q&A with German Montoya here.
Posted Oct. 28, 2014. Photo at top shows Rokk3r at work earlier this year and second photo shows co-founders German Montaya, Juan Montoya and Nabyl Charania of Rokk3r Labs in 2013. Photos by Miami Herald staff.
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