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Artist as an Entrepreneur Institute returns; registration is now open

Art entrepreneurs – here’s a course for you. I covered this workshop series several years ago and have kept up with some of the past participants, all artists who learned the basics on running their own businesses in the workshops. They all said it was well worth their time and they have continued to collaborate together. This is open to artists in all three counties.Space is limited so register soon.

Here is the information directly from the Institute.

 Broward Cultural Division, The Community Partnership for Arts and Culture (CPAC) and ArtServe announce the return of their Artist as an Entrepreneur Institute (AEI). The program, to be presented on four Saturdays in June, will be held at ArtServe,1350 E. Sunrise Blvd. in Fort Lauderdale. Artists of all disciplines are encouraged to attend, including but not limited to sculptors, illustrators, metalworkers, writers, dancers, jewelers, musicians, performance artists, media/filmmakers, photographers, designers and all interdisciplinary artists. Artists residing in any county are invited and welcome to attend.

AEI is a course of study designed to assist individual artists by cultivating and advancing their business skills, and helping them to strengthen their operating infrastructure and expand their business. To date, more than 500 South Florida artists have graduated from the Institute, and many with exceptional success stories that follow. AEI will be offered as 20 full-day classes, 9AM - 6PM, on June 6th, 13th & 20th and a Business Plan Clinic and Workshop on June 27th, 9AM - 2PM. 

Registrants will receive an AEI course book; an indispensable resource for artists. Developed by CPAC, the course book features exercises and readings to prepare for each session, and is tailored to the specific needs of artist entrepreneurs.

Designed to help artists operate in the marketplace more successfully, the AEI course curriculum covers all aspects of developing an artistic business. It helps identify and develop a personal brand, develop strategies for communicating with target markets, raise capital and identify a variety of tools for protecting one's work legally. The curriculum offers critical support, enabling artists to contribute to strengthening the vitality of the larger urban arts and culture sector. Sessions include a mix of lectures, panels, group discussions and practical exercises. 

The Business Plan Clinic's topics, Working Effectively with Lenders and Developing a Brand, will guide participants through preparation of a simple business plan, an essential tool for any artist. In addition, participants will learn how to work effectively with lenders to obtain financial support.

Participation costs is $100 and includes light refreshments and free parking. For members of ArtServe, registration is $75. RSVP Online. For more information contact Adriane Clarke, at 954-357-7530.

View the Artist as an Entrepreneur webpage for more information about the course and its history, and read news coverage from past years. 

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