Avenue Planet, which brings the world’s best shopping streets to your virtual world, launched with a splash last week, unveiling its Lincoln Road shopping experience to the real Lincoln Road. The tech startup is developing a content hub for immersive VR experiences, including the first e-commerce platform using virtual reality. Its Miami office is at Pipeline Brickell.
Above, Miami-Dade’s Beacon Council and Miami Beach officials participated in its client’s VIP launch at the Lincoln Road Books & Books on Friday morning. Avenue Planet’s two founders, Sanjay Daswani and Bruno Carvalho, along with Miami Beach City Commissioners John Elizabeth Aleman and Michael Grieco, Miami Beach Chamber President Jerry Libbin, Miami-Dade Beacon Council Chair Jaret Davis and Interim President Sheldon Anderson test their first virtual reality shopping avenue, Lincoln Road, their first virtual commerce "v-commerce" location. The company has announced that 5th Avenue in New York City will be next.
Avenue Planet also held a community launch party at Drinkhouse Fire & Ice Bar in Miami Beach Thursday night, where attendees got to experience Avenue Planet on multiple VR devices or via a huge projection screen. Below, Kabir Frutos, North and South America director of Avenue Planet, helps an attendee experience the technology.