Why we chose Miami as the US headquarters for Solomoto

CEO Pasha Romanovski, CEO of Solomoto, presents at the Startup Nation conference at the Idea Center last summer.

By Pasha Romanovski

Following my visit in May to Miami for the Startup Nation Conference at Miami Dade College's Idea Center, it became clear that the city would be the future home of Solomoto in the US. And next month we are finally making this decision a reality.

Solomoto is a global company that helps small business owner grow online, simplifying the confusing world of digital marketing. We recently crossed the 100 000 mark of small business owners using the platform, and these entrepreneurs from Latin America, Europe and now the US are enjoying our simple dashboard to grow their business digitally in only 30 minutes a day.

What makes Miami a good fit for us? After scouting different locations, we liked these two ingredients:

Talent – Miami has one of the most diverse populations in the US, an important fact that aligned with our team culture in both Israel and Europe. As a global company, we have found talent of every nationality to support our global growth.

Open ecosystem – Miami is an open city. In a relatively short period of time, we have met key stakeholders of the city’s growing innovation ecosystem. We get a sense of ambition and commitment to build a real tech hub, so we decided to be pioneers, not followers, and be part of this emerging hub.

What is Solomoto?

Solomoto is a digital marketing solution for small businesses. We understand that online visibility is an area many business are looking to grow, but they don’t understand its complexities or don’t have the time to dedicate to it.

Our solution is to provide an affordable alternative to agencies, a DIY platform where any small business owner can create an online presence that will help attract more consumers. With ready-made content, cross platform publishing tools for advertising and social media, a small business owner can grow his online visibility with just 30 minutes of digital marketing. All of from one simple dashboard!

Pasha Romanovski is co-founder and CEO of Solomoto, based in Tel Aviv.